The first production Mustang rolled off the assembly line in Dearborn, Michigan on March 9, 1964, and was introduced to the public at the New York World’s Fair on April 17, 1964 via all three American television networks on April 19. It made an appearance in the James Bond film Goldfinger (film) in September of 1964. It was one of the most successful product launches in automotive history. The Mustang sold over one million units in its first 18 months on the market. The Mustang remains in production today after many decades and numerous revisions.
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